What to put on your business link (the 6 that matter)

A great business link is not a long list of buttons. It is the few things customers actually look for. Here are the six that matter most.

1. Live opening hours

The most common question any business gets is "are you open?" Show your hours, ideally live so the page says whether you are open right now.

2. Your menu, services or prices

Whatever you sell, make it one tap away. A menu, service list or price list saves endless back-and-forth.

3. A WhatsApp button

For most small businesses, WhatsApp is where orders happen. A one-tap button turns a visitor into a conversation.

4. Location and directions

Add your address with one-tap directions so customers find you without asking.

5. Booking or ordering

If you take appointments or orders, link straight to them. Fewer steps means more bookings.

6. One clear identity

Your name, logo and a one-line description, so people know they are in the right place.

What to leave off

Skip the clutter. Ten links no one taps is worse than five that matter.

Set all six up on murls in about a minute, free.

The takeaway: answer the questions you get asked every day, and nothing more.